2.28.24 Empower Hour

Sherry Joseph, an experienced PR and social media marketer, shares insights on the evolving landscape of PR. She emphasizes the importance of community building, understanding the audience, and leveraging influencers for effective marketing. Sherry also highlights the value of press releases, collaboration, AI, and networking in PR and marketing. Additionally, she suggests tactics like sponsoring Facebook groups, utilizing user-generated content, and leveraging local organizations for networking opportunities.