Kelly and Crystal Product SEO

This video is a guide for writing better product descriptions in 8 steps. It emphasizes the importance of language and conversion copywriting. It also highlights the need for tools like Jasper to optimize product descriptions for search engines. The video discusses the importance of knowing oneself and the product, using the right words for the target audience, and using active voice, clarity, conciseness, and a conversational tone in descriptions. It also mentions the use of emotive language to create an emotional connection with customers and the inclusion of a call to action at the end of descriptions. The video demonstrates the use of Jasper for the Galaxy Beauty skincare line and recommends Jasper as a valuable tool, mentioning the Facebook community. It emphasizes the importance of great product descriptions and how Jasper can help, noting that the quality of the output depends on the input and knowing the product well. The video offers to run Faith and Shirley through Jasper's frameworks for their products, thanks Jessica, and expresses support for women. The speaker and Jessica both mention being moms. The video also highlights the power of using Jasper and combining it with other tools like Canva. It discusses using Jasper for Pinterest marketing and different frameworks for descriptions. The speaker thanks Kelly for co-moderating and promotes Instagram accounts and the Pinterest pro club. The video concludes with a thank you to Kelly for participating.