What You Need to Know About Inflation + Price Increases

A significant price increase of 60% in a year raises concerns, prompting a CFO-led review of pricing every 18 months, similar to cost-of-living adjustments. The podcast explores strategies for effective communication with customers regarding pricing changes, emphasizing transparency and the value of services. Historical lessons highlight the importance of messaging and timing to minimize customer loss, while recent adjustments have proven necessary due to economic pressures, resulting in increased revenue. Resources for implementing these strategies, including sample letters and pricing research, are also provided.