Member Voices: Strategies to Build and Retain Resilience

Dee Deton, founder of Blues Small Business Solutions, shares her expertise in scaling businesses and building resilience in uncertain times. Drawing from her extensive background, she emphasizes the importance of standardized procedures, risk assessment, and adaptability. Key strategies include identifying customer needs, aligning with market demand, and developing comprehensive blueprints for success. The webinar also covers consumer adoption categories and the significance of emergency preparedness and compliance for sustainable growth.